Vungle Sells to Blackstone, Ending Unsettling Silicon Valley Saga

Mobile ad startup Vungle Inc. is being acquired by private equity funds of Blackstone Group Inc. in a transaction that will handsomely reward the startup’s backers and bring to a close a bizarre episode of Silicon Valley scandal.

The transaction is worth about $750 million including cash, according to a person familiar with the situation who asked not to be identified because the details are private. It represents a rich outcome for a startup founded in 2011 that raised less than $30 million in venture backing, including from Alphabet Inc.’s GV, Thomvest Ventures and Crosslink Capital.