Hyperdrive
Top Tesla Investor Tries Again to Get Elon Musk to Fine-Tune Strategy
- Baillie Gifford partner suggests CEO goes easy on the targets
- Musk has reputation for stretch goals, sudden strategy changes
Photographer: Saul Loeb/AFP via Getty Images
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For the third time in the past year, Tesla Inc.’s largest outside shareholder is openly advocating for Elon Musk to fine-tune his approach to communicating with the market.
There’s no need for Musk, an avid Twitter user, to be contained by a social-media blackout, James Anderson, a partner and portfolio manager at Baillie Gifford & Co., told Bloomberg Television. But there are ways the chief executive officer could change how he talks about Tesla that would be “fruitful,” Anderson said in an interview at Allen & Co.’s Sun Valley conference.