A Bell Rang. People Made Money. Slack’s Non-IPO Wasn’t So Different

Photographer: Drew Angerer/Getty Images North America
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Slack Technologies Inc. is a public company now. How much should you care how it got there?

The business press, myself included, is a bit transfixed by the idea that Slack took an unusual route to the public markets, going the way of a direct listing. It’s new, and we love new things!