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New Twitter ‘Experiment’ Shows Some Users Many More Ads

Twitter
Photographer: Alex FLynn/Bloomberg
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If you feel like you’ve been seeing more Twitter ads lately, it’s not just your imagination.

A Twitter Inc. spokeswoman said Tuesday that the company is experimenting with ad load, the industry term used to describe the frequency that users see advertisements. As a result, some people are getting more ads in their Twitter feed than usual.