Leica Draws China Backlash With Video Invoking Tiananmen Crackdown
- Promotional feature includes images of 1989 Tiananmen protests
- Camera maker’s name is banned on China social-media platform
This article is for subscribers only.
Leica Camera AG said it had nothing to do with a promotional video that prompted a backlash against the company in China for partially focusing on the 1989 Tiananmen Square pro-democracy protests.
The video “was not commissioned, financed or approved by any company in the Leica Group,” the company said in an email. “We expressly regret any confusion and will take further legal steps to prevent unauthorized use of our brand.”