United Air Makes Mile Redemptions Subject to Supply and Demand
A United Continental Holdings Inc. airplane sits outside the company's terminal at Newark Liberty International Airport.
Photographer: Tim Fadek/BloombergThis article is for subscribers only.
United Continental Holdings Inc. will stop publishing charts showing the miles needed to obtain tickets through its frequent flyer program, allowing for a wider -- and more expensive -- range of prices.
The move follows a similar decision by rival Delta Air Lines Inc. in 2014 to scrap fixed tables in favor of dynamically pricing award tickets. The change allows a carrier to maximize revenue during peak travel periods. Southwest Airlines Co. has adopted a similar approach for award travel.