Lemann-Backed Startup Looks to Tackle Brazil's Health-Care Woes

  • Dr. Consulta offers affordable, a la carte medical procedures
  • Kaszek Ventures, 3G Capital founder are among early investors

Health agents vaccinate people for yellow fever in the rural town of Casimiro de Abreu, Rio de Janeiro state, Brazil.

Photographer: Dado Galdieri/Bloomberg
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A potential solution to the ailments of modern-day health care may be burgeoning from inside one of Brazil’s biggest slums.

Startup firm Dr. Consulta is betting it can capitalize on demand for affordable, a la carte services for the increasing number of Brazilians who don’t have private health insurance. It’s proven to be an attractive proposition, luring investors including the billionaire co-founder of 3G Capital Inc., Jorge Paulo Lemann, and venture capital firms like Kaszek Ventures and Madrone Capital Partners.