Verizon to Help You Block More Robocalls, for Extra $3 a Month

A pedestrian uses a smartphone outside a Verizon Communications Inc. store in downtown Chicago.

Photographer: Christopher Dilts/Bloomberg

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The biggest cell-phone carrier in the U.S. says it can help block more of the relentless robocalls plaguing its customers, for a price.

Verizon Communications Inc. unveiledBloomberg Terminal a Call Filter app for mobile subscribers that provides “enhanced call protection” for $2.99 a month. If they don’t want to pay, customers will get a lower-tier service starting Thursday that uses network information and caller ID to reduce unwanted calls. AT&T Inc., Verizon’s biggest rival, also has a dual option: one free and another -- AT&T Call Protect -- that costs $3.99 a month.