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McDonald's $300 Million Deal Is Another Feat for a Tech Dynasty

Bloomberg business news
McDonald's $300 Million Tech Deal Will Revolutionize Menus

Creating a blockbuster business sometimes runs in the family.

McDonald’s Corp.just paid about $300 million for Dynamic Yield Ltd., which helps major retailers personalize the shopping experience. Liad Agmon, founder and chief executive officer of the Tel Aviv-based startup, learned a few things from his cousin, Israeli billionaire and Check Point Software Technologies Ltd. co-founder Gil Shwed.