Pernod Weighs Sale of Jacob’s Creek, Campo Viejo Wines

  • Distiller’s wine business has sales of about $500 million
  • Despite Elliott stake, ‘no external pressure,’ spokesman says
Photographer: Chris Ratcliffe
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Pernod Ricard SA is considering a sale of its wine division, which includes Australia’s Jacob’s Creek and Spain’s Campo Viejo labels, according to people familiar with the matter.

The world’s second-largest distiller has held early discussions on a potential sale of the unit, which has sales of about $500 million, said the people. Deliberations are at a preliminary stage and Pernod may ultimately decide to retain the business, said the people, who asked not to be identified discussing private information.