Ford’s China Partner Sees Its Sales Rebounding on New Models
- Changan, Ford to quicken rollout of new cars including Lincoln
- Chinese automaker plans to start selling hygrogen cars in 2025
This article is for subscribers only.
Ford Motor Co.’s partner in China, Chongqing Changan Automobile Co., expects sales to rebound this year as the automakers introduce more models to help reverse losses in the world’s biggest vehicle market.
Changan and Ford’s venture will speed up the rollout of new cars including those under the luxury Lincoln brand to revive sales, Zhu Huarong, Changan’s president, said in an interview in Beijing Tuesday. The venture is also making changes to the company’s strategy and workforce to meet challenges in the market, he said, without elaborating.