Companies Are Rushing to Meet Cage-Free Egg Deadline

  • An estimated $7 billion of investment needed to meet 2025 goal
  • Humane Society is calling on companies to report progress
Chickens walk around outside a barn at a certified organic farm in Sheffield, Illinois.Photographer: Daniel Acker/Bloomberg
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As consumers clamor for cruelty-free protein at the grocery store and in restaurants, big food is obliging them -- hundreds of companies have pledged to sell only cage-free eggs by 2025, for example.

But has Corporate USA bitten off more than it can chew?