The nascent electric vehicle market in the U.S. -- currently dominated by Tesla Inc. -- hasn’t been around long, but it’s already due for a disruption.
Elon Musk’s Tesla grabbed an 80 percent share of the U.S. electric vehicle market in 2018, a mastery that Morgan Stanley sees as “unsustainable.” Once more companies join the fray with their electric cars, analyst Adam Jonas expects the next serious competition to come from a “clean sheet” startup, “with access to talent and capital focused on the fastest growing segments of pickup trucks & SUVs.”
