Electronic Arts Plunges After Latest Battlefield Game Flops
- Rival games Fortnite and Red Dead also are weighing on results
- ‘It’s always a battle,’ executive says after weak earnings
Attendees watch a preview for the Battlefield V video game during an EA Play event in Los Angeles.
Photographer: Patrick T. Fallon/BloombergThis article is for subscribers only.
Electronic Arts Inc. plummeted as much as 19 percent after its latest Battlefield title flopped and competition from rival video games like Fortnite contributed to a “difficult quarter.”
The first-person shooter game, which was released in November, faced heavy competition during the holiday season. Fortnite and Red Dead Redemption 2 in particular vied for customers’ attention, Chief Financial Officer Blake Jorgensen said in an interview.