New Fox Strategy Echoes Old Fox: Lots of Sports, Especially NFL

  • Fox Sports CEO Eric Shanks lays out vision for spinoff channel
  • Netflix has praised the idea of pursuing live sports and news

Photographer: Sean M. Haffey/Getty Images

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When Fox Sports head Eric Shanks attended last month’s Major League Baseball owners meeting, he did more than pass along good tidings from his boss. He brought the man himself, Lachlan Murdoch.

Like his billionaire father Rupert, Murdoch knows commissioners and owners are integral to his vision for the company, which is charting a new course after a blockbuster deal with Walt Disney Co. The meeting was a chance to show Fox’s loyalty to baseball at a time of flux, Shanks said.