China Slaps Down Dolce & Gabbana in Fight Over Offensive Videos
- Italian luxury brand posted videos Chinese deemed offensive
- D&G joins other Western brands that have tripped up in China
Thousands of Dolce & Gabbana goods have been pulled from China’s biggest shopping websites after the Italian fashion house’s marketing went off the rails in a country that’s driving the industry’s growth.
Calls for a boycott against the label gained traction after a video campaign showed a Chinese model struggling to eat spaghetti with chopsticks -- a depiction that was criticized as racist and insensitive -- and incendiary messages purportedly from co-founder Stefano Gabbana’s Instagram account went viral.