$4.3 Million Diamond-Encrusted High Heels on Offer in Shanghai
- Designers Jimmy Choo and Reggie Hung target China’s wealthy
- London-based brand Gènavant displays shoes with gemstones
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Back in the 1980s, Paul Simon and Ladysmith Black Mambazo sang of a rich woman in New York so glamorous she had diamonds on the soles of her shoes. Now famed shoe designer Jimmy Choo is betting her contemporaries are in China.
At a giant trade fair under way in Shanghai, Choo and fellow designer Reggie Hung are showing off gemstone shoes for Chinese one-percenters. Choo and Hung’s top-of-the-line model: a pair of high heels inlaid with thousands of rare pink diamonds with a $4.3 million price tag.