Tapestry Going After Chinese Handbag Shoppers on Their Own Turf

Tapestry Inc. isn’t waiting for Chinese shoppers to travel abroad. It’s going straight to them.

The owner of Coach and Kate Spade is making its “most significant investments” in expanding distribution in the domestic Chinese market, Chief Executive Officer Victor Luis said in an interview Tuesday. China is the biggest geographic opportunity for Tapestry’s brands, he said, and it’s not because of tourists filling suitcases with wallets and clutches when they’re overseas.