Hyperdrive
Can Bryan Cranston Fix Ford’s Image Issues?
- Marketing mocks Silicon Valley’s penchant for pontificating
- Carmaker tries changing the narrative as stock and profit drop
Source: Ford
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There’s a new face of Ford Motor Co.
The automaker struggling with fading fortunes and a sinking stock is seeking to get its swagger back with a series of ads debuting this weekend featuring Bryan Cranston, the star of the award-winning series “Breaking Bad,” and his wry, no-nonsense demeanor.