Cars
Rolls-Royce Draws a Line: No Hybrids Ever
On the eve of the launch of the Cullinan SUV, Rolls-Royce’s Torsten Müller-Otvös lays out the future of the brand.
Torsten Müller-Otvös
Photographer: Luke MacGregor/BloombergThis week, Rolls-Royce unleashed its $325,000 Cullinan on the back roads and double-diamond ski runs of Wyoming’s Grand Teton mountain range.
The press launch was the first time the 6,000-pound SUV had been driven publicly in North America, timed to get out word of the vehicle’s off-road skills right before November’s chill—and January’s first deliveries.