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Reddit CEO Says Tech Scandals Proved Him Right on User Data

  • Web forum’s business model is based on interests, not people
  • Executive jokes a public offering is ‘probably 35 years out’
Bloomberg business news
Reddit CEO Steve Huffman talks with Inc.’s Christine Lagorio-Chafkin at the Bloomberg Sooner Than You Think summit.(Source: Bloomberg)
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Reddit Inc., the news aggregator and discussion forum website, doesn’t always know the full names, genders or other identifying information about its users. That might not be the most lucrative way to build an advertising business, but Chief Executive Officer Steve Huffman feels vindicated.

Larger technology peers, including Facebook Inc. and Alphabet Inc.’s Google, are facing regulation and government scrutiny over how they use, and profit from, the personal data of billions of people. Reddit, meanwhile, is serving up ads alongside its popular user forums, which are segmented by interest and run the gamut from beauty tips to politics.