GameStop Faces Fresh Headwind With Walmart Jumping Into Collectibles
- Walmart rolling out collectibles section in time for Halloween
- Foray into collectibles threatens already struggling GameStop
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GameStop Corp., many consumers’ go-to for classics like Super Mario Bros. and The Legend of Zelda, may continue to struggle this year as Walmart Inc. wades into a lesser known product line: collectibles.
Walmart announced it is rolling out its own dedicated section of “collectibles,” essentially, pop culture merchandise. The items will hit shelves the week of October 15, just in time for Halloween. The major retailer is partnering with Loot Crate, a collectibles subscription service, McFarlane Toys and CultureFly. They’ll also sell Funko merchandise -- an area where GameStop is counted as one of the toy manufacturer’s top retailers.