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Nintendo Bets on Dragons in First Built-From-Scratch Mobile Game

  • Dragalia Lost relies on new characters and fictional world
  • Title co-developed by lucrative mobile games maker CyberAgent

Nintendo Co.’s two-year old experiment in mobile gaming is heading for uncharted territory with Dragalia Lost, its first smartphone title featuring original characters rather than its established stars.

Co-developed with new partner CyberAgent Inc., the free-to-play game is debuting Thursday on Apple and Android devices in the U.S., Japan and Asia. Instead of relying on an all-star lineup of characters like Super Mario and Donkey Kong to generate buzz, Nintendo is betting on a completely unknown cast of heroes and a new fantasy world full of dragons.