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Perdue Explores Non-Meat Options as Plant Protein Appetite Grows

  • Chicken giant is eyeing startup companies, pure vegan options
  • No plans to enter cellular agriculture for now, chairman says
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It’s a sign of the times that 98-year-old Perdue Farms Inc. is looking at selling non-meat protein products alongside its signature chickens and turkeys.

“Our vision is to be the most trusted name in premium protein,” Chairman Jim Perdue said. "It doesn’t say premium meat protein, just premium protein. That’s where consumers are going.”