This Grilling Season, the Battle Will Be Over Your Mustard

Frank’s RedHot, French’s need more shelf space, McCormick says
Kraft Heinz has gained market share in yellow mustard

A bottle of McCormick & Co. French's brand organic yellow mustard is arranged for a photograph in Tiskilwa, Illinois, U.S., on Sunday, Sept. 24, 2017. McCormick & Co. is scheduled to release earnings figures on September 28.Photographer: Daniel Acker/Bloomberg

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By Craig Giammona

June 12, 2018 at 4:06 PM UTC

This article is for subscribers only.

There’s a battle brewing for control of the condiment aisle.

As the grilling season heats up, so is competition on supermarket shelves that stock mustard and ketchup. McCormick & Co., known mostly for spices and seasonings, is trying to sell more of the newest big products in its portfolio: French’s mustard and Frank’s RedHot.