Citi Flirts With Reviving Debit-Card Rewards at New Online Bank
Photographer: Patrick T. Fallon/Bloomberg
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Debit-card rewards programs, which had all but disappeared at the biggest U.S. banks, might be making a comeback.
Citigroup Inc. is considering the idea, as well as other types of rewards for checking and savings accounts, to entice customers to sign up for its fledgling online bank, which it began to roll out nationwide earlier this year.