Robots Challenge Banks in Sweden's $524 Billion Savings Market
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After being challenged in the mortgage market, Sweden’s biggest banks are fending off a new wave of robots -- this time in investment advice and wealth management.
One of their new rivals is Optise AB, which last year began offering independent savings advice, fund data and tailor-made portfolios to retail investors via a mobile app. The company, which refers to itself as Opti, has branched into wealth management, after attracting interest from wealthier Swedes.