Google's Privacy Tweaks Spur Tech Giant's Biggest Email Campaign

  • Tech giant’s legal counsel details efforts to meet new EU law
  • Peter Fleischer, regulators speak at Berlin privacy conference

What Is This GDPR Everyone Keeps Talking About?

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Google’s announcement about its updated privacy policy to meet strict new European Union rules has become the largest email campaign in the history of the technology company.

“It’s so large that it’s going to take us a full week to push the notices out worldwide,” Peter Fleischer, Google’s global privacy counsel, told a data protection conference in Berlin on Monday.