Amazon Wants to Get to Teenagers Before the Banks Do
- Checking account product could help Amazon market to Gen Z
- But potential customers prefer brick-and-mortar shopping
How Jeff Bezos Became the King of E-Commerce
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Amazon.com Inc. has millennial shoppers nailed down. And their parents. And most of their grandparents.
But one group of potential customers has eluded the world’s biggest Internet retailer.