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Cambridge Analytica Saga Ensnares a Tiny Canadian Data Shop

  • Whistleblower linked AggregateIQ to Cambridge Analytica
  • Based in Victoria, founders have ties to Canadian politicians
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Cambridge Analytica Responds to Chris Wylie's Testimony

A tiny data analytics firm in a quiet provincial capital in Canada’s far west has found itself at the center of the scandal surrounding Cambridge Analytica’s role in U.K. and U.S. elections.

AggregateIQ, based in Victoria, British Columbia, is alleged by former Cambridge Analytica employee-turned-whistleblower Christopher Wylie to be the technology behind Cambridge Analytica’s work in using social media data to help win elections. AggregateIQ firmly denies it’s owned or directed by Cambridge Analytica.