Canada Details Packaging Rules Ahead of Marijuana Legalization

  • Proposals would limit companies to single ‘brand element’
  • Government risks policy fail with overly strict rules: Battley

Photographer: Trevor Hagan/Bloomberg

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Canada’s legalized marijuana must be sold with plain packaging and health warnings, while smaller producers face strict limits on crop sizes, according to draft rules released in advance of legalization.

Among other proposals, marijuana packages can only display one “brand element” beyond the product’s name, and symbols can’t be larger than the government’s obligatory warning that’s shaped like a stop sign. The federal government said it plans to license “micro” growers if they restrict their crop area to 200 square meters, or about 2,150 square feet.