Cryptocurrency Ads Find Ways Around Facebook’s Ban

Bitcoin ads rely on email spam technique
Photographer: Akos Stiller/Bloomberg
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Cryptocurrency ads have found their way onto Facebook despite a ban, using a workaround popular with email spammers: changing spelling.

In one recent ad, the "o" in "BITCOIN" was replaced with a zero, and the capital I’s were replaced with lowercase L’s. The tactic was noticed by French entrepreneur Matthieu Suiche on Twitter, who said he was surprised by the ban’s lack of sophistication.