Soylent Looks to Shed Techie Image With 7-Eleven Store Expansion

Photographer: Rick Kern/Getty Images North America
Lock
This article is for subscribers only.

Soylent is sidling up alongside Slurpee.

The company, best known for chalky nutrition-rich shakes used by coders who are too busy to eat, is trying to fuel growth by pulling in mainstream customers at the convenience-store chain 7-Eleven.