Deals
Uber-Slayer Didi Is Moving to Shake Up Chinese Bike-Sharing
- The ride-hailing giant enlists Bluegogo and starts own service
- Decision diverges from its past practice of backing Ofo
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Didi Chuxing became China’s reigning car-hailing service by pummeling Uber into submission. Now it wants to do the same in bike-sharing, joining an increasingly pitched battle between arch-foes Mobike and Ofo.
Didi declared it wants to become a “comprehensive” platform for bike-sharing, co-opting struggling No. 3 player Bluegogo and starting its own two-wheeler service. That’s a departure from a previous strategy of championing Ofo against Mobike, which is backed by social media giant Tencent Holdings Ltd. Didi’s now willing to work with other cycling services despite offering its own line, it said in a statement.