Fitbit Considers Developing Smartwatch for Kids
- Company pushing into new hardware catagories such as health
- Discussions have been had internally for several months
Current line of Fitbit Ionic wearble devices.
Source: FitbitThis article is for subscribers only.
Fitbit Inc. is considering developing a wearable device for children, according to people familiar with the matter, as the company struggles to revive demand for its fitness products by pushing into new hardware categories.
The product was focused around health, a sector Fitbit has been increasingly focused on, according to one of the people. The line of gadgets for children has been in discussion internally for at least several months, said the people, who asked not to be identified because the matter is private.