Weight Watchers Shares Jump After DJ Khaled Endorses Program

  • Music producer says on social media that he’s lost 20 pounds
  • Shares of weight-loss company surged nearly 300% in 2017
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New year, new celebrity endorser for Weight Watchers International Inc.

The weight-loss company has enlisted DJ Khaled as a “social-media ambassador,” a move that helped send the shares up as much as 7.3 percent on Tuesday.