Material World: Movie Theaters Want You Back, So They're Rushing to Modernize

Audience members watch a 3D movie at a movie theater in Chattanooga, Tenn. — Audience members watch a 3D movie at a movie theater in Chattanooga, Tenn.
Photographer: Luke Sharrett/Bloomberg

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By Lindsey Rupp and Jennifer Kaplan

December 26, 2017 at 11:00 AM UTC

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