Google Changes Rules to Purge News That Masks Country of Origin

  • Bans sites that ‘engage in coordinated activity to mislead’
  • Update is Google’s latest attempt to clean up news results

Photographer: Krisztian Bocsi/Bloomberg

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Google moved to strip from its news search results publications that mask their country of origin or intentionally mislead readers, a further step to curb the spread of fake news that has plagued internet companies this year.

To appear in Google News results, websites must meet broad criteria set out by the company, including accurately representing their owners or primary purposes. In an update to its guidelines released Friday, the search giant added language stipulating that publications not “engage in coordinated activity to mislead users.” Additionally the new rules read: “This includes, but isn’t limited to, sites that misrepresent or conceal their country of origin or are directed at users in another country under false premises.”