Uber Is Making Friends With Asia’s Taxi Industry
Uber's New CEO Faces Some Big Challenges
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Uber Technologies Inc. is embracing the taxi industry in Asia, turning some of its former enemies into allies as it tries to win over customers from Bangkok to Tokyo.
The San Francisco-based company said on Wednesday it will bring Howa’s fleet of 4,000 taxis onto its app so customers in the Thai capital can get a quicker and more convenient ride. It’s the latest partnership for the world’s most valuable startup, which last week struck a deal to sell 51 percent of its Singapore car rental unit to taxi operator ComfortDelGro Corp. for S$295 million ($218 million) in cash.