Wal-Mart's Asda Weighs More Job Cuts in Battle With Discounters

  • U.K. unit enters consultation that may affect 842 store roles
  • Grocer seeking to narrow price gap to Aldi and Lidl: Guardian
Red one pound price labels display the price of shower gels in the toiletries inside an Asda supermarket, operated by Wal-Mart Stores Inc., in the Wembley district of London, U.K., on Friday, Nov. 28, 2014. Black Friday has caught on in the U.K. and worldwide over the last few years as the rise of the Internet has made the event a global phenomenon, with customers always being just one click away from the deals offered by U.S. retailers online.

Photographer: Simon Dawson/Bloomberg

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Wal-Mart Stores Inc.’s Asda supermarket chain in the U.K. has entered into a consultation with staff that could result in 842 senior shop-floor employees being dismissed or paid less as the struggling unit seeks to cut costs.

“In November, we began consulting with colleagues in our grocery home-shopping and ambient teams about potential changes to the way they work to improve availability for customers,” an Asda spokesman said by email.