Climate Changed
Patagonia's Stand Against Public-Land Cuts Overwhelms Website
A hiker in the Grand Staircase-Escalante National Monument on May 10, 2017.
Photographer: George Frey/Getty Images North AmericaThis article is for subscribers only.
The website of outdoor apparel retailer Patagonia struggled to handle traffic after the company condemned President Donald Trump’s move to remove federal protection from swaths of public land.
The full-page, pop-up banner on the homepage of closely held Patagonia reads: “The President Stole Your Land,” arguing the size reduction for the national monuments of Bears Ears and the Grand Staircase-Escalante is illegal. The company is urging customers to support environmental groups and target the administration with Twitter postings to voice displeasure.