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N.Y. Times Scales Back Free Articles to Get More Subscribers
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Users will access only five stories before being asked to pay
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Move marks first change to Times online pay model since 2012
Pedestrians pass in front of the New York Times Co. building in New York.
Photographer: Michael Nagle/Bloomberg
The New York Times, seeking to amass more paid subscriptions in an era of non-stop, must-read headlines, is halving the number of articles available for free each month.
Starting Friday, most non-subscribers will only be able to read five articles rather than 10 before they’re asked to start paying. It’s the first change to the paywall in five years. A basic Times subscription, with unlimited access to the website and all news apps, is $15 every four weeks.