, Columnist
Aston Martin Is Making Its Supercars On a Shoestring
Company has returned to form, but it needs a longer track record for an IPO.
This article is for subscribers only.
Watching James Bond movies, you'd think British spies are all fast-living and stupendously wealthy. The reality is more prosaic. It's similar with 007's carmaker of choice: Aston Martin Holdings Ltd. Look beyond the immaculate paint job and eye-watering price tag of its luxury sportscars—the Valkyrie hypercar costs about $2.6 million—you'll find a bit of a shoestring operation. That's probably no bad thing for potential investors.
Once owned by Ford Motor Co. and now under Kuwaiti, Italian and German ownership,1511443925579 Aston Martin lost money for years. But undaunted by Brexit,1511504642092 new chief executive Andy Palmer plans at least one new model for each of the the next seven years. He's building a new plant in Wales to boot.