Tesla-Like Software Updates Put Dealers’ Profit Center at Risk

  • More carmakers, suppliers plan to begin over-the-air fixes
  • Dealers, still needed for physical repairs, aren’t going away

The over-the-air software updates Musk pioneered to add features or fix flaws in his electric vehicles are being embraced by more automakers.

Photographer: Christopher Goodney/Bloomberg
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Auto dealers already feuding with Elon Musk for cutting them out of the car-buying process have another reason to dislike Tesla Inc.

The over-the-air software updates Musk pioneered to add features or fix flaws in his electric vehicles are being embraced by more automakers, a potentially grim development for dealers who typically rely on parts and service for as much as half of gross profit.