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Knicks Team Up With Squarespace for Patch Sponsorship Deal

  • Squarespace helps with creation and maintenance of websites
  • NBA teams can sell jersey ads for first time this season
NEW YORK, NY - OCTOBER 09: Lance Thomas #42 of the New York Knicks drives to the basket against the Houston Rockets during the preseason game on October 9, 2017 at Madison Square Garden in New York City, New York. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Mandatory Copyright Notice: Copyright 2017 NBAE
Photographer: Nathaniel S. Butler/NBAE/Getty Images

Squarespace Inc., which sells tools to help people create and maintain websites, will have its logo on the uniform of the New York Knicks this season.

Financial terms of the agreement weren’t disclosed by either the company or team, which is the latest to take advantage of the National Basketball Association’s new three-year pilot program that allows clubs to put sponsor logos on their jerseys.