Rocked by Bankruptcy, Toy Industry Looks to Save Holiday Season
- Collectible toys that cost less than $10 are key strategy
- L.O.L. Surprise and Fingerlings are seen as strong performers
Toys 'R' Us Seeks Bankruptcy Protection as Debt Mounts
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Reeling from the bankruptcy of its largest retailer, the toy industry is under extra pressure this holiday season.
One strategy to entice shoppers: low-cost, collectible products.