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Spotify, Hulu to Sell $4.99 Entertainment Bundle for Students

  • Companies slash $13 from price, will split subscription fees
  • Growth of on-demand entertainment providers spurs bundling

Spotify Ltd. and Hulu LLC will sell students their music and video services for a combined price of $4.99 a month -- a $13 discount -- in a bid to sign up young customers for a new kind of entertainment bundle.

Students enrolled at U.S. Title IV-accredited colleges or universities can sign up for the Spotify package, which will now include a subscription to Hulu’s ad-supported video service, the companies said Thursday in a statement. Hulu and Spotify will split the subscription fee, and Hulu will sell ads.