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Startup That Takes Apps Beyond Apple Climbs in London Debut

  • AppScatter helps developers reach alternative app stores
  • Shares gain as much as 16 percent in first day of trading
AppScatter staff at the London Stock Exchange, Sept. 5.

AppScatter staff at the London Stock Exchange, Sept. 5.

Source: AppScatter

AppScatter Group Plc, a British start-up that helps developers distribute their apps beyond the traditional venues provided by Apple Inc. and Alphabet Inc.’s Google, jumped on its stock market debut Tuesday, gaining as much as 16 percent from the issue price.

AppScatter traded at 72.5 pence as of 12:12 p.m. U.K. time on London’s AIM board for growth companies after selling shares at 65 pence apiece, giving it a market capitalization of about 46 million pounds ($60 million).