Visteon Sees Riches in Car-Dashboard Wars

  • Record $17.3 billion order backlog fuels 43% rally this year
  • Middleman between auto and tech seen as takeover candidate

A Honda Motor Co. employee points to different in-car applications available in a new vehicle during a press briefing at the Honda Silicon Valley Lab in Mountain View, California, U.S., on Tuesday, Nov. 15, 2016.

Photographer: David Paul Morris/Bloomberg
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As Detroit and Silicon Valley jockey for control of the screens inside your car, auto supplier Visteon Corp. is setting itself up to cash in either way.

The former Ford Motor Co. unit focused on car cockpit electronics allows automakers adopting its open-source systems to design digital dashboards however they like -- using their own software or taking from the likes of Alphabet Inc.’s Google. Visteon’s agnostic stance could win the company sales from car manufacturers regardless of whether they harbor fears about Silicon Valley getting access to their customers’ information.