The Anti-Sugar Fad Is Now a Trend

“It does give the market a shake," says Rabobank. "We’re saying it’s something you shouldn’t dismiss.”
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Cutting back on sugar? So is much of the world.

The change can be attributed to several factors, according to a new report from Rabobank, including warnings about rising obesity rates, government initiatives like soda taxes, and manufacturers’ commitments to reformulating processed foods to lower their sugar content.